LOVE & LEE

Love and Lee is a pure organic and sustainable newborn brand from Australia.

The idea of the brand is founded by Eve Cammell. Her idea of creating a brand that is socially and environmentally conscious by using GOTS certified organic cotton and prints with low impact dye.

To create a packaging fitted within the brand standards we created a zero waist idea, where the love & Lee packaging could be repurposed into a toy, while using no plastics.

We had to honor to create:

• logo design
• reusable packaging design
• pattern design
• business cards
• brand guidelines

For more information: www.loveandlee.com.au